Don’t Be Fucking Lazy.

I can be fucking lazy as shit. I used to let myself get away with it — so many excuses: I’m tired, I’m not being paid enough, I really don’t like this job — but now I [...]

Can I Design My Own Logo?

There’s a lot more to designing a logo than you think, but that doesn’t mean you shouldn’t try it yourself before hiring a designer. In this video lesson, I straight-up explain [...]

Why Does a Logo Cost So Much?

Guess what, the cost of design is not a made-up figure. I understand the price tag may at times seem steep, but it only appears inflated to those who do not fully understand the process. I will [...]